What's on in London: Pride at The Yard

Monumental Pride Collaboration: The Yard Bar Soho & Addicted Clothing team up for a 16-hour celebration, broadcast live on GlitterBeam Radio. Proudly presenting: “Addicted presents Pride at The Yard”.The Yard Bar, Soho’s unique LGBTQ+ venue known for its iconic courtyard and balcony, is thrilled to announce its spectacular Pride event for this year, taking place on Saturday, July 5th, 2025. Presented in collaboration with the globally recognised brand Addicted Clothing, “Addicted Presents Pride at The Yard” promises an unforgettable 16-hour celebration of Pride.The event will transform The Yard into the ultimate Pride destination from 12 noon until the early hours of the morning. Attendees can expect a non-stop party atmosphere fueled by energetic DJ sets, fabulous Drag, and sizzling Addicted go-go dancers bringing the heat to the Courtyard.In a landmark move, The Yard will be the only LGBTQ+ venue in London, for the second year running, broadcasting its Pride celebration LIVE, Globally. For 8 hours, the vibrant sounds and atmosphere of the event will be beamed across the airwaves by GlitterBeam Radio, the UK’s and Malta’s fastest-growing LGBTQ+ radiostation, reaching a potential DAB audience of over 3.3 million people. Promoter Keyth David said, “Expect Addicted Go-go dancers turning up the heat, exciting giveaways throughout the day, and see the Addicted men roaming Soho with the GlitterBeam Radio team spreading the Pride spirit. Be warned,” he advised potential attendees, “expect queues on the day... and by the time you leave, you will be ADDICTED. “Event Details:● What: Addicted Presents Pride at The Yard● Where: The Yard Bar, 57 Rupert Street, Soho, London, W1D 7PL● When: Saturday, July 5th, 2025, from 12:00 PM (Noon) until late (16-hour event)● Features: Very special guest celebrity drag queen Cheryl (RuPaul Drag Race UK & VS the WORLD) will be on the decks between 2 p.m. & 4 p.m. Addicted Go-go Dancers, Radio Presenters & DJs Keyth David & Yan Valer, Drag Queen host BIMBA, Giveaways, Live 8-Hour Broadcast on GlitterBeam Radio and surprises.Join The Yard Bar and Addicted for an unparalleled Pride celebration.Announcing special guest DJ Cheryl (RupPaul Drag Race UK & VS the WORLD)https://youtube.com/shorts/2CdAGD5Gnj4?feature=shareAddicted Promohttps://www.youtube.com/shorts/pP1VP8Nr1vE GlitterBeam Promohttps://youtube.com/shorts/x9KDCW04gvk?si=9s5DQdOx9uxGMA1P

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